GRL Academy Master Visiting | Yuan Xiaofang – “Innovative Marketing and Product Management”

GRL Academy

On June 17, 2023, Mr. Yuan Xiaofang, a senior expert in marketing and product management, visited GRL Electric for training on the theme of “Innovative Marketing and Product Management”.GRL Academy

GRL Electric Market Development Department, Product Management Department, Brand Promotion Department, Domestic Sales Department, International Sales Department, Technical R&D Department, Fuse Project Department, Procurement Management Department, and other management personnel of the company all attended the training event with a positive and studious attitude, and achieved great results.

Mentor Introduction

For this training, Teacher Yuan made sufficient preparations, and the whole day’s courses were rich, interesting, and full of dry goods.GRL Academy

Under the framework of product management and marketing, Mr. Yuan explained the key points of marketing definition, historical development, marketing process, customer and market insight, building Marketing strategy, Product development, Product lifecycle management, digital marketing, etc., and supplemented with specific cases, so that everyone can quickly absorb and flexibly use them.

The attendees felt that they had gained a lot, and General Manager David Liu, on behalf of all the attendees, expressed gratitude to Teacher Yuan.GRL Academy

GRL Electric has been exploring marketing and product management for many years. Through this learning and exchange with Teacher Yuan, GRL has gained more ideas and strategies. In the future, market and product management will play a greater role and actively guide the company’s more reasonable development.

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